How to boost user engagement on mobile


Consumers are adopting mobile at a faster pace. Ease of mobility and access of internet from any demographics, made its adoption very rapid.
Most of the businesses have started using apps to connect to services which previously were limited to desktops only. This rise the need of mobility and adaptability to mobile devices for technologies.

User engagement is a must factor for every webs property. When the technologies shifted from desktop to desktop and mobile support, engagement on mobile devices raised concerns.

In this post, we will look at some of the tips which can help you boost user engagement on on mobile devices.

Responsiveness: Many websites lost their traffic just because they were not adaptable to mobile devices. When user access them, they appear to be broken or stiff, causing increase in bounce rates.

In-order to fit to changing need, websites should be responsive. It should adapt to different screen sizes without breaking down.

For blogs, a blog should have responsive images, so that it can fit to mobile screens with proper visibility.
It should also have responsive social sharing buttons to enable sharing on mobile screens.


UI: If you are using apps, then its UI should be attractive.  Most of the people prefer having same UI for apps as it is for website.
Try to keep the UI minimalistic so that it won't take time to load on mobile devices or make app heavy.
Minimalistic UI will help visitors see important elements on mobile device and tap them without conflicting with any other elements.

Use Notifications: Notifications just like casual notifications from other apps will pop-up while using phone.
Notifications can be enabled for both, application and website. So whatever be the approach, this feature will help you in delivering what’s important for the user, such as breaking news, registration success, friendly reminder, discounts etc.

These are some tips which can help you increase user engagement on mobile devices.


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